Gepflegt Krass: Brand, Body & Soul

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From Publisher:

Youth culture and brands have always had a convoluted relationship both influencing and feeding off each other alike. The term "gepflegt krass" is German slang used mainly by youth culture for awesome or cool. Gepflegt: KRASS takes youth culture and the visual culture of brands as a starting point to investigate this complex correlation and incisively analyses the multifaceted dynamic of branding culture. Presented in an exciting collage with manifold layers of text and photography on each page, this large format academic publication defines the visual identities of luxury brands and examines the attraction and fascination youth culture have with them

Product Info

ISBN: 389955227X

ISBN-13: 9783899552270

Publisher: gestalten

Year: 2008-06-30

Type: Used

Binding: Softcover

Seller Info

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Country: United States