Exploring the Media: Text, Industry, Audience

From Publisher:

Featuring the input of highly experienced instructors, this exciting textbook explroes key concepts and develops students analytical, research, and production skills. Each chapter advances the students' knowledge and understanding through a series of developmental assignments and a variety of approaches. Contributors employ a range of different media forms and platforms to consider textual analysis, and they study representation from the point of view of the position and response of audiences and users.

A section outlining approaches to production work considers the creation of texts in different media forms, and practical advice aides in developing research skills. A series of industry case studies focus particularly on television shows (including The Wire), film, computer games, advertising, magazines, and newspapers.

Product Info

ISBN: 1903663938

ISBN-13: 9781903663936

Publisher: Auteur

Year: 2009-03-13

Type: Used

Binding: Softcover

Seller Info

TheMidtownScholarBookstore

Address: 3401 North Sixth Street Harrisburg, Pennsylvania

Website: https://www.midtownscholar.us

Country: United States